Atomic212

Atomic212 Australia's largest independent media agency was facing several challenges that were impacting their ability to operate efficiently. There was a lack of accountability, with tasks and outputs not consistently tracked, leading to delays and missed deadlines. 

The management team lacked visibility into the overall progress of projects, making it difficult to allocate resources effectively. 

Additionally, internal processes were inconsistent and disjointed, creating bottlenecks across teams. Communication was fragmented, with disconnected channels causing delays and misunderstandings, further complicating project management.

Axela stepped in with a customised Monday.com Work OS implementation designed to tackle these specific issues. First, we optimised task accountability, ensuring that every task had clear ownership. The team could easily track their responsibilities using the “My Work” feature, which helped Atomic212 improve their delivery timelines. 

Next, we introduced real-time visibility for management through high-level views of tasks and progress, enabling better resource management. To create consistency across departments, we standardised internal processes with repeatable workflows, making operations smoother and more predictable. Finally, we streamlined communication by integrating all project discussions within Monday.com, minimising delays and confusion.

This tailored solution, combined with hands-on training and continuous support, empowered Atomic212 to improve efficiency, enhance team collaboration, and set the foundation for long-term growth and profitability.